Do everything you love
A couple of years ago, somebody gifted me a notebook. Tucked between its pages was a bookmark which carried the line Do Everything You Love. I deeply connected with these powerful words and they became my lighthouse, guiding me to write and create with this spirit.
I’m Deborah a.k.a Debbie, a writer with close to 20 years of experience developing campaigns for brands. I’ve been on the advertising circuit since 2004 and have worked with reputed agencies like Lowe Lintas, Percept/H, Publicis Ambience and McCann, on renowned brands across various categories.
Over time, I noticed I enjoyed beauty, fashion, lifestyle and brands that demanded heightened aesthetics and a premium tone of voice. You could say I discovered what I love doing.
In July 2021, I began fuelling my own creative voice as an Independent Creative Consultant. I love work that is challenging and I’m not restricted by the categories I am known for. What matters most is working with brands who champion collaboration in our journey to create the next best thing.
I’ve also got vast experience working with celebrities like Kareena Kapoor, Deepika Padukone, Aishwarya Rai, Sara Ali Khan, Sonam Kapoor, Alia Bhat and many more.